The Self-Publishing Community's ONLY Service Dedicated To Perfecting Your First Chapter
So You Think You’re Ready To Self-Publish
The self-publishing checklist:
Stunning cover. Check.
Bold title. Check.
Hooky blurb. Check.
So why isn’t your book selling?
You’ve spent a pretty penny on that cover, hundreds on the blurb. Your author friends on social media love your title. You’re pushing targeted traffic to your book’s page with paid ads. And yet your book isn’t selling.
What the heck?
It seems like selling should be easier. You’ve listened to the podcasts. You’ve read the blog posts. But you can’t shake the feeling that you’re neglecting something.
Well, you are.
Most Authors Neglect This One Thing When Self-Publishing
What do you do when a title catches your attention in a bookstore? You pick it up, you flip it over to scan the back cover, and then you…LOOK INSIDE! You start reading. If that first chapter doesn’t grab you, you put the book down.
Here’s a secret: Readers do the same thing online. They “look inside” or download a free sample. And guess what? If that first chapter doesn’t pique their interest, they drop your book like a bad habit.
No sale. Lost revenue.
But it doesn’t have to be that way.
What if you had veteran writers and editors whose only job was to make sure your first chapter hooked a potential reader? What if you could find a professional to check your first chapter to make sure nothing was left out?
We’re right here. Welcome to Chapter Check.
We’ve Been Self-Publishing From The Beginning
We’ve been in the independent publishing world since the beginning—going back to 2009, even before the “Kindle gold rush.” We know why books sell. And, more importantly, why they don’t.
Through client work and editing jobs, we’ve analyzed THOUSANDS of scenes. We know when scenes work and when they don’t—and we can show you how to fix a broken scene.
Do You Know How Potential Customers Make Their Purchasing Decision?
The first thing a potential customer will do when landing on your book page is look at your eye-catching cover. They’re interested, and so their eyes move to the title.
You’ve optimized for keywords and genre, so your title resonates. Up next, the potential customer reads your blurb (also called a product description). You’ve hired a pro to write this which means your potential customer is getting excited about your book.
1. Your cover
2. Your title
3. Your blurb
These actions take about 5 seconds or less, which brings us to the moment of truth. What do they do next?
If you said, “They buy the book,” you’d be wrong.
The Secret Sales Strategy Most Self-Publishers Neglect
The person “looks inside” and starts thumbing through pages (digitally). Assuming you haven’t gunked up the beginning with a copyright page, a lengthy table of contents, a long dedication, or a laundry list of acknowledgments, the potential customer now begins to read your first chapter.
Houston, we have a problem.
If your front matter is so full of digital garbage that they can’t get to the first chapter or if chapter one leaves them uninspired, you’ve just lost the sale.
Unfortunately, most authors neglect the first chapter which is the final stage of the sales process, and possibly the most crucial moment of the purchasing decision.
You need to look at your first chapter, free sample, or excerpt as marketing.
From Amazon KDP: The Importance Of “Look Inside The Book” For Self-Publishing
But don’t take our word for it. Amazon itself knows the importance of that first chapter. Here are the three ways the mighty Zon says the “Look Inside the Book” (and free sample) helps sell more books.
And here’s another thing. Amazon’s “Look Inside the Book” feature is automatically available on KDP titles for sale internationally!
Why Using One Editor When Self-Publishing Isn’t Enough To Make The Sale
“I paid an editor to work on my book, so I’m sure my book is fine.”
Don’t be so sure. Traditional publishing houses use teams of editors because they know that a single person can miss a thing or two.
But you’re not going to spend tens of thousands of dollars hiring a team of editors.
For less than a hundred dollars, you can make sure your first chapter is outstanding. A reader hooked by your first chapter will potentially forgive typos and other mistakes in the manuscript. But a reader who bails after reading a sample of your books is gone. Not only did you lose that sale, but you’ve probably lost all future sales from that customer.
Stop losing potential readers. Stop losing book royalties.
Do You Know How Much Money You Are Losing?
CLV stands for “customer lifetime value.” HubSpot defines it as “the metric that indicates the total revenue a business can reasonably expect from a single customer account.”
At the modest pace of one book per year, you could easily publish 50 books or more in your career. At $4.99, your CLV could be as high as $250. Or more.
Conversely, losing a reader from a shoddy first chapter can cost you $250. Or more. For every lost reader.
We’re here to help make your first chapter indestructible—Kryptonite to sluggish sales and paid ads that don’t convert.
A Simple Solution For Self-Published Authors
Here’s how Chapter Check works:
- 1We send you our uniquely customized worksheet via Google Docs (no unwieldy file attachments).
- 2You fill it out and copy/paste your chapter into the document before replying to our email.
- 3An expert on our team will perform a “chapter check” and email you within fourteen business days with a thorough and complete diagnostic.
It’s that simple.
Now you’ll have a fully optimized product description page plus a “look inside” or free sample that almost guarantees the sale.
What Authors Are Saying About Chapter Check
"As a new writer the Chapter Check analysis of my scene helped me greatly. They showed me where it could evolve and pull the reader into my story. Their professionalism and desire to help writers is worth every penny."
“Thank you so much for your insightful and improving comments for my scene! I appreciated the considerate way in which you framed those comments; not everyone approaches an emerging writer with kindness. I feel heartened and willing to continue with my writing. I would most definitely recommend Chapter Check. Thank you again.”
“As an emerging writer, being able to tap into the expertise of seasoned professionals gave me valuable feedback. Chapter Check took my chapter and created a teachable moment that will benefit the entire manuscript.”
Shari Decter Hirst
“I wrote my scene, but I did not really understand its strengths and weaknesses until I used this service which gave me better tools to examine it with.”
“I'd definitely use Chapter Check service! They gave concrete advice on how to make my story better, and also pointed out the things I got right.”
J Lee Love
“Chapter Check provided me the most valuable type of critique, one that points out where I veered off course with suggestions on getting back on the road. It's easy to say something doesn't work, it's harder to give advice on solutions. Writers can't do much with 'doesn't work,' but can easily see where to improve if they receive map to follow.”
Chapter Check Services
100% Satisfaction Guaranteed
Chapter Check Really Works
“What a great opportunity to review your work chapter by chapter as you’re writing your novel. Chapter Check is an affordable service for indie authors and I will be purchasing another one—and why not do the whole book!”
“The Chapter Check service is something I’ve dreamed of—bite-sized, professional analysis exactly where and when I need it! I’m thrilled by the clarity I was able to gain in scene element comments, while the ideas are fantastic and you've completely stoked my fire to develop this story to its greater potential.”
“It is hard to express how much Chapter Check helped me. They were able to find areas where my chapter needed work, clearly express what the problems were, and offer some suggestions for possible changes. Will definitely purchase a Chapter Check again.”
“Chapter Check is a powerful tool. It helped me find my way through my thoughts and ideas by giving me a clear direction via three simple questions. Chapter Check makes it easy to follow and the results are amazing. I purchased one and received the analysis in five days! I highly recommend this service.”
“No matter how good a relationship a writer has with their editor, sometimes it's helpful to get a 2nd take. The Chapter Check analysis process was thoughtful and professional from start to finish, and immediately opened my mind to new possibilities for the story. The service goes beyond a red pen/slash and burn critique, and the editor seemed to genuinely want to help me improve my writing and understanding of craft.”
“Chapter Check surpassed my expectations with extensive comments and thoughtful questions, which encouraged me to dig deeper into dialogue I was hesitant about, the main character's experienced emotions in her body and the desires and needs of the main characters–improving my writing immediately. They generously responded to difficulties I encountered, including my understanding of the feedback about the main character's choices.”
You check your sales dashboard. Sales are up, and the balance in your bank account keeps growing.
Your ads convert better, and you’re starting to get positive reviews from readers. People love your first chapter. They couldn’t put it down.
Your cover, your title, your sales description—and now your free sample—are all working as a team of sales agents to prevent you from missing sales.
You don’t need another edit.
You don’t have to spend thousands of dollars.
You don’t even have to spend hundreds of dollars.
For $99, we’ll make your first chapter so irresistible that readers will click the Buy button as soon as they finish the sample.
Don’t miss out on another sale.
Order your Chapter Check now!
Chapter Check Services
100% Satisfaction Guaranteed
100% Money Back Guarantee
You are fully protected by our 100% Money Back Guarantee. If you are not completely satisfied with your Chapter Check, just let us know and we'll send you a prompt refund.
Frequently Asked Questions
I already paid for an editor and proofreader. Why do I need a Chapter Check?
We’re story editors. We understand. And, look, we’re not saying your editor didn’t do a good job. Think of Chapter Check as insurance. We’re focusing on the crucial first chapter, and we’re evaluating it through a marketing lens. By ensuring that you have the critical story elements in place, we’re giving you peace of mind in knowing that the potential reader will hit the Buy button after reading your free sample.
The Chapter Check is an indispensable publishing tool whether you're publishing your first book or your fiftieth.
Is this an editing service?
No. Chapter Check offers a scene analysis. We’re “checking” to make sure your “chapter” (see what we did there?) is as close to perfection as possible. We’ll identify problem areas and tell you how to fix them, saving you potentially hundreds or thousands in lost revenue. Again, we love editors. We are editors. But traditional editors are not using the same criteria when revising an entire manuscript like we are when analyzing a specific scene.
Is it difficult or technically challenging to receive my completed Chapter Check?
Not at all. If you have a device with a web browser, you have all you need. We’ve even set up the Google Doc so that you don’t have to sign in or have a Google account. We’ll send details right after you place your order.
How long does it take to get my Chapter Check done?
It typically takes 10-14 business days from the day we receive your completed Chapter Check worksheet. If you need (not want) it sooner, let us know, and we’ll expedite your check with no extra charges for rush delivery.
Can I get a Chapter Check for short stories, flash fiction, or other chapters in my manuscript?
Yes! We can analyze and improve any scene in any type of story or genre.
What is your refund policy?
We don’t offer refunds, but we will work with you to make sure you’re 100% satisfied with your Chapter Check. If a customer simply can’t be satisfied—for any reason—we’ll issue a refund in that rare circumstance.
Can you do a Chapter Check on every chapter in my manuscript?
Sure, we could. But that’s probably not in your best interest and would probably be a waste of your money. A Chapter Check does not replace a full edit. It’s designed to do one thing really well, and that one thing is to make sure your first chapter is perfect. Think of us as a skilled electrician who is dedicated to making sure you have safe, clean energy—not a general contractor who would be responsible for building your entire house.
Is the “look inside” or free sample that important?
We believe this feature is critical for potential readers who have not been convinced to purchase your book based on the cover, title, or product description. We know that Amazon doesn’t do anything without a specific purpose. If Kindle Direct Publishing details ways their “Look Inside the Book” program can help sell books, you know it’ll help sell books. Read more here: https://kdp.amazon.com/en_US/help/topic/G200644250
Who are you? How do I know you’re qualified to check my chapters?
I’m J. Thorn and I’ve been in the self-publishing industry since the beginning—circa 2009. I’ve published two million words and sold more than 185,000 books worldwide. But more importantly, I’m a certified Story Grid editor with a Master’s in Education and over two decades of experience as an teacher. I’ve recruited and trained a small team of like-minded professionals with similar backgrounds and experience to help me perform Chapter Checks. You can learn more about me at https://theauthorlife.com.
How do I get all of those FREE bonuses you’re offering?
After you place your order, you’ll get instructions on how to claim your free bonus materials and services.
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